Jayant is a highly experienced digital marketing trainer with a remarkable 20-year track record in overseeing all facets of digital marketing, including online advertising, Social Media Marketing & Advertising, content creation, and web analytics. His expertise spans across Large Enterprises, SMEs, and Start-ups. Specializing in areas such as Digital Marketing, Social Media Marketing, Search Marketing, Online Branding, Lead Generation Campaigns, Google Analytics, Project Management, Team Leadership, and Vendor Management, Jayant has dedicated his career to training Small Business owners, Marketing/Sales professionals, and newcomers in the fields of Digital Marketing, Social Media, and Content Marketing. His career as a digital marketing trainer has included roles at Learn Social, Acadgild, and NIESBUD (a Government of India Skill Development Initiative). In 2011, he founded Strategyworks Consulting LLP, a digital marketing training, consulting, and Digital Marketing agency situated in Bangalore, Karnataka, India. Since its inception, Jayant has successfully mentored and trained over 2000+ recent graduates and working professionals with an average experience of 8 years or more. He has also worked with at least 150+ startups, helping them integrate digital marketing strategies for their growth. Jayant follows an Applied Digital Marketing teaching methodology, which emphasizes hands-on learning. Students engage in practical activities like creating live websites and running live ads on platforms such as Facebook, LinkedIn, and Google Ads. Most modules are practiced, followed by real-time projects or internships to ensure practical proficiency. Jayant began his career as a Salesman and gained over a decade of experience in sales and marketing, working with diverse industries, businesses of varying sizes, and in different roles. Subsequently, he transitioned into the realm of online marketing. Since 2011, he has played a pivotal role in helping both small, local businesses and startups enhance their online sales through strategic online advertising campaigns. His team has managed ad campaigns with budgets ranging from $500 per month to multimillion-dollar annual expenditures. In addition to his training and consultancy work, Jayant is an active blogger, sharing valuable insights on marketing, sales, business development, careers, and jobs.